Something to remember, as we enter a new year: Yesterday's history, Tomorrow is a mystery and Today is a gift, that's why it is called "the present". [Via]

Thursday, March 8, 2012

People's Community Market: Full-Service Grocery Store


The California FreshWorks Fund (CFWF), administered by NCB Capital Impact, awarded a $25,000 grant to People's Community Market (PCM) to create a full-service, fresh food grocery store in West Oakland, a neighborhood that has been without a major healthy food retailer for years. PCM's market will serve a community of more than 20,000 people and create about 35 new jobs, 20 full-time and 15 part-time.

"People's Community Market is the essence of what FreshWorks Fund is about," commented Scott Sporte, Chief Lending Officer, NCB Capital Impact, the organization managing the fund. "With over a decade working on food access issues in West Oakland, they developed the concept for a store focused on fresh foods based on the successful work of its sister organization together with deep knowledge of local community," Sporte continued.
Their website describes the market as consisting of 12,000 square foot fresh food pavilion built from lightweight and minimal materials with prefabricated components featuring an open-air shopping environment in good weather.
The located is said to be identified an optimal location at a very busy intersection, is surrounded by the highest population density in the area and has good access by foot and public transportation. (I heard the location is at West Grand and Market Street; which long time residents will remember being the former home of a supermarket, but you did not hear it from me.)